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A Magical Event: D23 EXPO 2015 Recap

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Calling all fans of fantasy! This past weekend, thousands of Disney fans descended upon the Anaheim Convention Center for D23 EXPO 2015. This biennial event featured amazing announcements, spellbinding panel discussions, celebrity appearances, musical performances, exclusive merchandise, and much more all dusted in pixie dust perfection!

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D23-inspired #CHARMEDARMS outside the Anaheim Convention Center.

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Talk about a wall with “character!” Silhouettes of popular Disney personalities adorned the walls of the Disney Dream Store where our collection was sold.

For the second time, we were excited to feature our popular and newly expanded Disney Collection for expo attendees to shop. Fans added bangles and wraps adorned with beloved characters, beautiful beads, iconic Disney sayings and more to their #CHARMEDARMS for a truly magical look.

Snow White, the latest princess to our collection, and pieces commemorating the Disneyland Diamond Celebration were guest favorites throughout the expo. Also, we pre-launched three new styles featuring a Mickey Filigree motif coming to the parks this fall!

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The ALEX AND ANI D23 EXPO 2015 team!

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Left: The popular Disneyland Forever and Disneyland 60th bangles, both commemorating the Disneyland Diamond Celebration. Right: Pieces from our Words Are Powerful Collection featuring heartwarming Disney quotes such as Whistle While You Work, When You Wish Upon A Star, and A Dream Is A Wish Your Heart Makes to name a few.

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Fans particularly loved the Celebrate Wrap, the third and final piece commemorating the Disneyland Diamond Celebration. Also, your eyes aren’t deceiving you – that’s the new Mickey Filigree Gypsy Wrap, a Disney-inspired take on our classic Gypsy 66 Wrap. Look for it this fall!

It was a true pleasure meeting fans and sharing their passion for all things Disney. Their energy was contagious and we loved chatting with them throughout the fun-filled three day event!

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Ready to add some magic to your #CHARMEDARMS?

Discover the ALEX AND ANI Disney Collection.

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